More about Eden. Sparkling colours combos. The combination of different types of embroidery is really a pleasure to behold. Luxurious cuts. Eden includes a luxurious wire bra and a deep plunge, two-part balconnet as well as a stylish body with beautiful detailing on the back. Four briefs. Four cuts, including sexy string briefs, all with the same elegant appeal and pretty detailing along the front and back.

More about Wonderland. A gorgeous flower pattern. Elegant and modern, romantic yet trendy. The perfect bra under that favourite summer dress. Thanks to the double spaghetti straps, finished with a playful bow and an embroidered motif which continues around the back. Three colours. A simple but bold White, striking Passion and the beautiful new nude, Beauty. Simple rio briefs. This season we have also added simple rio briefs to the Seduction series.

More about Fantasia: Timeless cuts. The familiar PrimaDonna cuts, for an unparalleled comfy fit. Refined embroidery and a cool print. This fun print adds a more playful and younger touch to what may seem a traditional serie at first glance. A delicate combo of two colours. A subtle mix of two colours lend that little bit of added flair to these bras. Everything's under control. This range features a shaping body as well as figure-shaping full briefs.

Delicate embroidery,graceful tulle,sophisticated draping effects and a subtle Swarovski jewel as the final,crowning touch. The wide shoulder straps come with an elegant draped finish for maximum comfort. The flower petals in the two-tone embroidery take on a lovely lustrous sheen in the right light. The subtle colour combinations of Tatooine are enhanced even more in Fiesta Red,a warm red hue which flatters every skin type and is perfectly suited to this season's colour blocking trend. Tatooine was last winter's hit thanks to its perfect fit and elegant finish and we think women will come back for more of the same.

Choose Stockholm for an ultra-feminine,romantic look,combining frivolous embroidery and playful flower patterns. This series appeals to modern young women,who like to keep up with the latest fashion trends but women who prefer timeless elegance also love it. Nudes are a must in every woman's lingerie drawer and this gentle hue perfectly suits Stockholm's feminine look.

Stylish simplicity for a smooth silhouette. Shapewear is the lingerie trend of this season. And Perle excels at shaping with its clean lines, seamless finish and smooth fabrics. Shapewear up to size 52. Perle's cuts are simple,timeless,comfy and provide support where necessary. Like a second skin, the newest generation of microfiber fabrics lets your skin breathe and is softer than ever to the touch. Three new shapewear cuts. Corrective briefs; our best-selling PrimaDonna cut,for seral seasons now. But now our biefs also provide additional support around the tummy for a more shapely effect. This season also sees the introduction of the corrective string The body shaper with legs ensure a smooth transition from hips to legs, without annoying seams showing under your clothes.

A simply irresitible mix,with a perfect fit,making this series a bestseller in our stayer's range,for seral years now. A wire bra with elegant detailing which enhances and streamlines your silhouette? The elastic lace nicely follows the shape of the breast,even in an I cup. This bra fits like a second skin thanks to the elegant fabric taking years off every woman. New colour Blue Gel. A dazzling colour which will enhance any woman's skin colour. Madison is the only stayer which is permanently available in this colour.

If you think that figure-shaping lingerie and elegance do not go together,then think again. Sambal is simply the cream of the crop for breast-shaping lingerie. Elegance and comfort, Sambal combines luxurious looks with a perfect fit. The simplex fabric contributes to a seductive and shapely bosom,while the elegant embroidery adds a sensual touch. This figure-shaping bestseller is also a good choice for fuller-sized women.

Opulent luxury. Deauville embodies luxury with its ample embroidery,which continues up the shoulder straps. Its timeless elegance appeals to women of all ages. Its unique fit has been specially designed for women with larger bosoms. It offers fabulous shape and support as well as unparalleled comfort. Blue is hot hot hot this summer so Deauville is launching Blue Horizon,the new colour for this season. What's more,the luxurious embroidery in this series has become two-tone,making it even more elegant. Deauville is PrimaDonna's beststeller! Thanks to its unique fit. It is simply the most comfortable option for ladies with a larger bosom. Every season Deauville's loyal fans buy their favourite bra in the newest fashion colour.

Every woman needs a little black dress, and a Menton in her lingerie drawer. This timeless yet elegant classic is perfectly suited for every occasion and every season. A sensual side! If you prefer a super-feminine and sensual style,then look no further:the romantic elasticated Leavers lace will effortlessly adapt to any type of bosom. Superior fit,the bottom of this bra has been finished with a smooth simplex fabric,which provides added support and lift for a fuller,seductive cleavage.

Playful pompons turn into exquisite flowers. Naboo, a surprising series with an innovative take on embroidery, warm trendy colours and an ultra-feminine look. Pure seduction! It is love at first sight for romantic souls when they discover Naboo's playful embroidery. The luxurious breathable fabrics contribute maximum comfort and support. The modern spacer bra will mold the wearer's breasts into a gorgeous, round shape. The redesigned deep plunge bra will give you to-die for sexy cleavage which is enhanced by eye-catching double spaghetti straps! Naboo's vibrant colours will appeal to any type of woman. Funny Grey combines stylish grey, blue and green hues, while the hot-blooded Red Boudoir jazzes up classic red with some sexy purples. Eye Shadow is a new shade, the winter version of the trendy nudes.

Modern simplicity is all the rage in this season's ready-to-wear collections: sophisticated and luxurious, yet eminently wearable and timeless. And above all, with a perfect cut. Women want lingerie with a stylish, timeless look, combined with a perfect fit. And this is where Endor comes in, pampering you in every possible way. The PrimaDonna designers have combined the familiar simplex material with elastic tulle in order to ensure maximum comfort for the weater. This lingerie's subtle and luxurious flair is enhanced by the discreet, fan-shaped embroidery in two hues (except for Natural). The exquisite embroidery was also used on the shoulder straps. Exude timeless class in Charcoal and Natural. This season's hot colour Peony is a warm red hue to brighten up those gloomy winter days. The must-have bra this season is the balconnet bandeau bra. This cut, which was introduced in the Atlantis series, is designed to seduce sensual women, combining the sexiness of a balconnet bra with all the comfort of a full bra. The best of both worlds!

A sophisticated yet romantic line with floral embroidery in surprising colour combos. Amazone may look opulent, but it manages to be punchy and fresh at the same time. The embroidered border along the cups enhances your cleavage. Cups and shoulder straps flow harmoniously into one another. The summit of comfort and sensuality is the revised cut of the balconnet bra with deep plunge line. This season's new colour, 'Indian Flower' is delightful. Try on this eye-catching hue because the amazing blaze of colour looks even better on your skin.

Edoras is all about fiery, Italian flair. Get that romantic, seductive look with ornate opulent flower embroidery and a new take on colour. This is la dolce vita... In spite of its delicate structure the ornate embroidery looks and feels luxurious, and this sensation is enhanced by the pleated satin ribbon on the shoulder straps. Seduction and luxury, it's all in the details! The best-seller in this range is the balconnet cut which enhances your cleavage in a sexy manner. This cut is also used for the body.Tip: Fiery red is the perfect lingerie colour under light-coloured outerwear. Seductive and yet invisible!

An explosion of colour, luxurious embroidery and cuts that fit perfectly under light outfits... Kolyma brings you to life! Elegance and femininity at its best: this is PrimaDonna's Kolyma range. The fresh colours, the trendy blue, sweet pink and stylish white bring the summer. The padded bra with lateral embroidery combines pure luxury with comfort. Thanks to the strategic placing of the embroidery you can wear this bra discreetly under tight fitting outfits. The rich embroidery takes its inspriration from the rose, the ultimate symbol of romance. Through subtle shades of colours and an interaction of transparency, the embroidery exudes subtlety without being overdone. the fine, playful shoulder straps with tulle complete the look.

In the Tamise range, PrimaDonna designers combine past and present. The vintage look of simplex, innovative embroidery and the interaction of shiny and matt elements create a modern classic. Simplex looks just like the shiny satin of the corsetry of bygone days. But the material combines a vintage look with modern comfort: through the mix of elastic tulle you get a perfect fit. the subtle, two-coloured print and sophisticated embroidery catch th light. With Tamise in Natural or trendy Caffé Latte, the perfect shade for this summer's nude colour palette, you will shine.

Pure seduction and indulgence. No words are needed to present the luxurious Kensington. one glance at the lingerie says it all. Italian style, luxurious designs and the new Spumante colour which immediately conjures up a Mediterranean atmosphere. Spumante is a colour which has instant class, especially when you combine the colour with beige, gold and natural shades. A sparkling colour which is completely in tune with the nude colour palette of the summer.