Sensual shapes. Poupoupidou caters to fashion-conscious women everywhere with trendy yet functional shapewear. Combining delicate yet resilient fabrics, flat seams and an invisible finish with frivolous details, sparkling colours and sensual cuts. This lingerie will shape your body and seduce your man. New shapewear cuts. Poupoupidou will take care of every unsightly bump so brush of those body-hugging dresses and tight pants. The new cuts will trim your buttocks, hips, belly and waist and shape up your body. Surprising colours. This summer sees the introduction of three bold coulours, whis can be easily combined. Fashionistas will love the power of Passion, mysterious Black and the purity of Macaron.Semi-transparent contour briefs. An elegant panty slip, combining transparent and ultra-delicate fabric with a perfect finish. These contour briefs fit snugly for a trimmed waist. Bodyshaper. These longer-leg contour briefs will shape your body, from the waist and belly down to your hips and buttocks. What's more, the fit is super comfortable thanks to the bonded seams, ultrathin and transparent fabrics and the carefully finished edges. VPL? No need to ever worry about that again!

More on Tresor: Simple but sensual. Tresor, a pared down classy take on sensual allure thanks to the tasteful combination of elasticized lace and ultra-fine microfibre fabric. Fifties. The cuts are modern, with a subtle reference to the styling of the corsets of the Fifties. Transparent detailing. This line is a new take on simplicity with an original twist, using delicate details such as transparent yarn on the shouder straps. Two fashionable colours. A refined Midnight blue and bright Sunset are perfectly suited to achieve that colour blocking effect. Balconnet with halter-neck. Show off your amazing cleavage in the front, with pretty details in delicate lace at the back. Nobody can resist the appeal of this balconnet. The subtle lines of the removable halter-neck strap accentuate a woman's neck and shouders. The crossed shoulder straps have been finished with a delicate piece of lace on the back panel. Trendy contour briefs. These fashionable contour briefs with shaping effect are perfect proof that fashion and shapewear can go hand in hand. These briefs flatten your tummy but the seductively transparent back panel is the real surprise.

More on Eclipse: Light as a feather. Even women with a fuller cleavage can now look elegant and refined thanks to Eclipse's light fabric and elegant kiss print. Ultra-soft. The soft fabric with the discreet refined Plume pattern or in gentle Aquarelle creates a young, stylish look. Very comfortable thanks to a strong lining. The Eclipse bras have an excellent lining, gathering the breast for added lift. Flounces. The elegant Eclipse briefs have been decorated with charming flounces.

More on Retro: A fun hound's tooth print. The fun hound's tooth print blends cups, shoulder straps and back panel into one, for a total look designed to appeal to fashionistas with the same pattern in the front and back. Halter-neck. For the first time the PrimaDonna Twist series comes with a halter-neck bra. Charming details. The small key and the bow with the subtle heart pattern complete this bra. Ultra-fine. Run your fingers across the ultra-fine fabric and explore the smooth, glued cups and briefs. Three hip colours. Fifties Pink for a retro look, Caffé Latte as a stylish nude and Charcoal as a neutral fashion basic.

Idylle combines simplicity with a frivolous and feminine touch. The playful graphic print in timeless grey-blac (Black Suit) or the more audacious green-blue combination (Misty Green) will seduce any trendy, smart woman. Idylle's playful pattern maintains its shape, even in the largest cup sizes. A picot border along the cleavage, combined with a lace finish on the shoulder straps and a frivolous bow between your breasts all contribute to an ultra-feminine style. But there's more to this series than looks alone: the sturdy microfiber fabric also provides additional support and comfort. There's something for everyone in this range: the balconnet bra with tulip cut lifts and centers a woman's bosom while the padded cup provides for a nice smooth round shape and the threepiece cup combines maximum support and comfort. A regular hit in your lingerie drawer!

Fifies corsetry, feel like a woman in this sensual lingerie! This line draws its inspiration from the pretty corsets of the Fifies,and their ultrafeminine body shapes. Beigeknickers are forever a thing of the past. A la folie introduces the new generation of shapewear:sexy cuts,transparent and delicate fabrics,combined with subtle detailing. A new seductive take on figure-shaping lingerie. Which option will you choose this summer? the new pure White,the mysterious Black or the sensuale Scarlet? Frivolous and innocent or stylishly sexy? Or why not both?

Less is more. Comic Strip redefines the concept of minimalism. Lingerie is a unique woven fabric with faux-plain stripes for that city chic look. Simple, and yet discreetly luxurious and stylish: for active women, who believe in a no-nonsense approach and who appreciate an urban twist! No more envious glances at comfortable smooth bras in smaller cup sizes. Thanks to their years of expertise and experience the PrimaDonna Twist designers succeeded in developing a perfect padded bra in a fine, light, woven fabric, for ladies with a fuller bosom. The cup molds your bosom into a pretty round shape and provides sufficient support and comfort up to a G cup. The slim shoulder straps emphasize the series' modern young look. The discreet faux-plain stripes run up the straps and down onto the back panel leaving an impression of sheer luxury! Take your pick from a fiery Red Boudoir or a trendy Gris Gris.

Playful and young, yet luxurious and timeless: Avalon has it all to seduce the energetic PrimaDonna Twist lady. The bestseller from the PrimaDonna collection gets a new place with Twist. And that is where this taut, hip lingerie really feels at home. Avalon is given a new look and feel: the lingerie is now made out of the same glossy satin microfiber fabric that was a great hit in last season's ranges Teatime, Claire and Coup de Ffoudre. A subtle interplay of matt and gloss, with matt buttons on the glossy microfibre, gives Avalon a fashionable touch. The range gives this summer a sparkling white tint: a musthave in your lingerie collection!

With White Night, embroidery gets a new dimension: lighter, more frivolous and graphic. Less is more. Isn't that the secret of modern romance? The modern embroidery, inspired by broderie anglaise, is contrasted with opaque sections in a luxurious shiny fabric. An extra adaptable halter-neck strap in guipure is the icing on the top of this new romantic cake. The game of peek-a-boo is no longer the exclusive privilege of lingerie. Transparent fabrics appear more frequently in outerwear, hence giving lingerie more prominence. White Night's light-hearted halter-neck strap plays on this trend. The colour palette is also tuned to fashion colours for outerwear: blue and white.

Or love at first sight, as the French say! Coup de Foudre's own unique interretation of the vintage look will appeal to many a woman. The subtle satin sheen combined with a diamond print evokes old-fashioned stockings: a knotted fishnet structure. Details including subtle bows, a jewel with the inscription, 'Coup de Foudre', and a picot border have been combined for a trendy look. The padded bra ensures unparalleled comfort for every retro diva. The new feminine hue, 'Ocean' refers to this winter's new trendy colour: bleu.

Feminine fashion colours and a hip design ensure instant summery vibes in the new PrimaDonna Twist Garden Party range. Swinging and bursting with energy!The matt microfibre in trendy blue (Neon Blue), summery pink (Juicy Kiss) and discreet natural colour (Natural Powder) is subtly printed with a feminine pattern. The cups, the back panel and the shoulder straps flow harmoniously into one another. The doubled fabric in the cups provides the bosom with some extra support. Shiny rings on the bra's narrow shoulder straps give a hip and frivolous accent. Positioning the straps slightly more centrally has retained the comfort.